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Samsung Launches New Curved OLED TV

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Last week, during the 2013 International Consumer Electronics Show (CES), Samsung Electronics unveiled the brand’s new Curved OLED TV, breaking the barrier of innovation in home entertainment.

The OLED panel’s unique curved design provides depth to the content displayed for a more life-like viewing experience.

Additionally, consumers will enjoy the Curved OLED TV for its immersive panorama effect, which currently, is not possible with conventional flat-panel TVs. According to the electronics leader, when “watching captivating content such as vast landscapes and scenes from nature on the Curved OLED TV, viewers will feel like they are surrounded by the beautiful scenery”.

Leveraging its expertise in display technology, Samsung has optimized the picture quality of the Curved OLED TV to deliver a “comfortable viewing experience”, as the curved panel allows the distance between the user and TV screen to be the same from almost any angle.

Samsung is dedicated to developing innovation television solutions, beyond what consumers could ever expect, or could even imagine. We will continue our tradition of developing Samsung TV innovations by steadily introducing new TV technology that helps enhance the lives of users, even beyond the World’s First Curved OLED TV,” said HS Kim, executive vice president of Visual Display Business, Samsung Electronics.

Full details, video content and product images are available at the Samsung microsite at, while CES video content can also be found via

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